ENGAGING IN-STORE ADVERTISING CAMPAIGNS IN BRAZILBrazilian retailers and FMCG brands that sell in-stores now have a new solution for in-store advertising. Creative Display, our new…Dec 30, 2021Dec 30, 2021
PERSONALIZATION IN-STORE: IS IT POSSIBLE?Customers are demanding more from retailers and brands. The pandemic, the increase in online shopping, and the omnichannel options…Dec 28, 2021Dec 28, 2021
CUSTOMER EXPERIENCE TRENDS IN RETAIL TO FOLLOW IN 20222022 is just a few days away and it’s important to prepare your strategy for next year. Taking into account the Pandemic and the way the…Dec 21, 2021Dec 21, 2021
TOKINOMO JOINS PLUG AND PLAY JAPAN FOR THE BRANDS AND RETAIL WINTER/SPRING 2022 ACCELERATOR PROGRAMThe start-up behind the most innovative POSM, Tokinomo, was selected by Plug and Play Japan for their Brands and Retail Winter/Spring 2022…Dec 15, 2021Dec 15, 2021
RETAIL EVENTS AND CONFERENCES TO ATTEND IN 2022The retail industry has changed a lot in the last few years, especially due to the Pandemic. It’s important for brands managers and retail…Dec 14, 2021Dec 14, 2021
HOLIDAY MARKETING IN-STORE FOR FMCG BRANDSTis the season to be jolly! Also, it’s that time of year when customers are buying a lot more and spending more time in-store than ever…Dec 7, 2021Dec 7, 2021
PRODUCT DIFFERENTIATION FOR FMCG BRANDS IN-STOREWhen customers step foot inside a grocery store, they are bombarded with options. As you know, the market is saturated and you need to find…Nov 30, 2021Nov 30, 2021
GAIN A STRONG SHELF PRESENCE TO INCREASE BRAND AWARENESS AND SALES FOR FMCG BRANDSThe store shelf is an important touchpoint on the customer journey of any shopper. From the decision to go to the store up to going home…Nov 24, 2021Nov 24, 2021
THE POWER OF VISUAL MERCHANDISING IN GROCERY STORESRetail merchandising is a very important topic for brick and mortar stores, especially for grocery stores. While some might think that…Nov 16, 2021Nov 16, 2021
BRAND ACTIVATION TECHNOLOGY: INCREASE CUSTOMER ENGAGEMENT IN-STOREIt’s becoming harder and harder to capture the attention of shoppers, especially in brick and mortar stores. Since a lot of people have…Nov 9, 2021Nov 9, 2021